Tec11

“Pull” Technology allows you to become an integral part of your customers daily lives by enforcing your brands and services directly to them every day. Key messages and personalised information that they have requested, and critical information can be delivered to their desktop, screen saver, any wireless device, mail account and more. “Push” amplifies and extends your current Web presence while providing new and valuable services. Your customer is directed back to your Web site for more in-depth information. This technology eliminates the need to wait for customers to visit your site, instead, allowing an organisation to take their business to their customer base.

An RSS (most commonly translated as "Really Simple Syndication" but sometimes "Rich Site Summary") is a family of web feed formats used to publish frequently updated works—such as blog entries, news headlines, audio, and video—in a standardized format An RSS document (which is called a "feed", "web feed", or "channel") includes full or summarized text.